Monday, 14 February 2011
Almost three quarters of office workers think their computer is the most stylish piece of equipment on their desk, according to a new report by Lexmark International.
The printing solutions provider found that 72% of the 450 people polled said their computer was the most stylish amongst a host of other devices commonly found within the office.
Items such as fax machines and printers were ranked as the least stylish with one in four participants admitting that they would hide their fax machine from others due to its ungainly size or outdated look.
Two fifths of respondents said that black was their favourite colour when it comes to equipment design – a quarter preferred white and 23% opted for silver.
Two thirds of people said they would be willing to pay more for a piece of equipment that looked fashionable, signalling the rising importance of aesthetics within the modern workplace.
Steve Purdy, country general manager at Lexmark UK, said: “We’re entering a new era of style on the desktop where sleek looks and design meet advanced technology”.
The survey also highlighted how people go about making decisions on which types of equipment to buy. Functionality and ease-of-use were ranked at the top of the table followed by price and stylish design.
Lexmark questioned participants from eight countries across Europe when compiling the data, which suggests that the average office worker’s interest in desktop appearances is not confined to the UK.